Posts by Jen Keul
This checklist makes sure you're prepared to make the most of your marketing seminar. Don't skip out on the details!
What if there was a way for sales and marketing teams to combine forces and achieve greater success by addressing target audiences with one unified front?
Today, I'm covering a time-tested term with both staying power and strategic value: smarketing. Here's what it can do for your sales enablement strategy.
Instead of giving your sales and marketing teams ammunition for blame, why not combine forces with one unified perspective? Learn how Smarketing maximizes ROI.
Let’s achieve optimal success with our marketing strategy by maintaining alignment with our brand essence through brand, persona, and communication standards.
This story of a car dealership crafting a SMART goal in an effort to bring in more business demonstrates the importance of making every goal SMART.
The inbound curve is a type of learning curve that's specific to digital marketing. Here's how to keep your footing and acheive your goals.
The Client HubSpot User Group met to discuss lead generation, sales enablement, and how sales and marketing can work in harmony for once.
Marketing has undergone a transformation, and there are plenty of ways to gauge its success, and lead generation isn't always the most important one.