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A 3-Hour Happy Hour That Your Boss Will Approve Of? Yes, It Exists.

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Updated By: Nikki Saar on Mon, Apr 13, 2015

Are you looking for new ways to generate customers? Are you curious about what other organizations are up to in their marketing departments? Do you know what inbound marketing is? Have you ever heard of or considered inbound marketing? If you’re sitting there racking your brain for answers to any of these questions, don’t worry, I have an all-in-one solution – Happy Hour 2.0.

What Is Happy Hour 2.0?

Much more than your average Happy Hour. It’s 2.0 for two reasons:

  • We’ve done 1 before. Check it out here.
  • While there will be beer, apps and good company, you can also expect to learn something new!

The “Happy Hour 2.0” event name can be a bit deceiving because as much we love beer (which of course will be available at the event), the main purpose of our Happy Hour 2.0 is to educate business professionals on what inbound marketing is and how it works, and to share real business’ success stories.

Our Happy Hour event happening on April 22 will feature two representatives from HubSpot, the marketing and sales platform used to deliver and track inbound marketing efforts, as well as leaders from Marco, Bernick’s, and Walker Methodist. These businesses will share their experiences, concerns, and results they have had with inbound marketing.

What Does The Day Look Like?


It’s a day filled with knowledge, networking, and a chance for you to learn how you can improve your marketing efforts using inbound.

Why Should You Take 3 Hours Out of Your Day to Attend?

Before I give you the spiel of why you should attend Happy Hour 2.0, let me give you a brief idea of what inbound marketing is. The inbound methodology is about marketing to humans. The idea is to earn the attention of customers, improve a company’s search engine ranking, and draw customers to websites by producing engaging content. The inbound methodology is to attract, convert, close, and delight customers via web content creation. Customers seek businesses instead of businesses seeking customers – the best approach in marketing.

Now, why should you attend? The obvious answer is this: if you want to learn more about inbound marketing, register for Happy Hour 2.0. Additional reasons to take the time out of your busy schedule:

  • You want your website to work for you.
  • Learn how to make marketing a revenue generator.
  • Find out how (and why) to connect with potential customers on their terms.
  • Enjoy free food, beer, knowledge, and good company.

With great success in the past, we’re excited for this additional opportunity to share our knowledge and experiences of inbound marketing with you. You are guaranteed to learn and gain inspiration to help further your business’ success. Whether you want to implement inbound marketing, learn about what inbound is, or just want some fresh marketing ideas, Happy Hour 2.0 is the place to be.

Cheers to learning something new – we hope to see you there!

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Nikki Saar

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Nikki Saar

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