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Alison Schroeder

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Alison Schroeder

About Alison

My fire is fueled by the relationships I make, build, and cherish. I love hearing people’s stories, what makes them who they are, and where I fit into their lives. As the Content Services Manager at Leighton Interactive, I'm a storyteller. I’m lucky that I can use my natural ability to help people find their voices, tell their stories, and reach their goals so their businesses can get results. Outside the office I get excited to find sunshine, consume iced coffee, work out, or add unique pieces of jewelry to my ever-growing collection. I also tell stories on behalf of AAF and serve as District 8's Second Lt. Governor & NSAC chair.

Posts by Alison Schroeder

Learning in Place: Staying Sharp

Learning in Place: Staying Sharp

Free Resources | Culture | COVID-19 Marketing

The psychological impact of COVID-19 is a valid concern and can result in a range of mental health concerns. Here's a list of ways to embrace the downtime.

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What Brands Should Do During COVID-19

What Brands Should Do During COVID-19

Agency Life | Public Relations | Brand | COVID-19 Marketing

What should brands do during current COVID-19 restrictions, reductions, and pandemic crisis? Here's a list of 6 things to do and not to do to cope best.

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David and Goliath: How We Leveraged HubSpot's Tools to Revolutionize a Business Over Night

David and Goliath: How We Leveraged HubSpot's Tools to Revolutionize a Business Over Night

Impact Award Submissions | Marketing Automation | Website Tools

We revolutionized a company with HubSpot's tools, and so can you. See how we brought Give Us This Day into the digital age using workflow nurturing.

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Marketing questions? Inbound is the answer.
Best of 2019: Our Agency Recap

Best of 2019: Our Agency Recap

Agency Life | Advertising & Marketing | Culture

With so many milestones and successes, it's hard to choose favorites... but here's what marketing strategies and life events we are most proud of in 2019.

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How A Fist-Sized Tumor Led to Speaking at Inbound 2019

How A Fist-Sized Tumor Led to Speaking at Inbound 2019

Culture | Inbound Marketing | In The News

Travis McGinnis is Leighton Interactive's Technical Marketing Lead. He's speaking at Inbound19 on What's in a CTA? And he's a brain cancer survivor.

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The Relevance of Content in a Voice-Driven World

The Relevance of Content in a Voice-Driven World

Marketing | Content

Voice-activated technology is all the rage, but what does this mean for your content? Should you be worried?

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Make your brand better & more successful
How to Repurpose Content Like a Badass Botanist

How to Repurpose Content Like a Badass Botanist

Blogging | Campaign Strategy | Marketing Strategy

Is your content strategy overgrown? Does it pain you think about hacking into some of your precious content to perform an audit? You can't skip this step!

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Writing for Emotional Impact (Even in Marketing Blogs)

Writing for Emotional Impact (Even in Marketing Blogs)

Content | Marketing Strategy

Writing for emotional impact forges a human connection and makes consumers feel seen, which is one of the most important parts of marketing.

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Marketing Like a Mother

Marketing Like a Mother

Culture | Inbound Marketing | Campaign Strategy

Mama said there'd be days like this. But what did Mom say about marketing? Read Leighton Interactive's ode to Mother's Day 2019 to see matriarch wisdom.

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