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Inbound Marketing

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Everything is Inbound: Sales

Everything is Inbound: Sales

Inbound Marketing | Sales Enablement

Smarketing = sales + marketing. Smarketing brings together marketing and sales and aligns them around the same goals.

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We're Hiring: A Guide to Writing a Job Post on Social Media

We're Hiring: A Guide to Writing a Job Post on Social Media

Social Media | Inbound Marketing | Strategy & Campaigns | Recruiting | Recruitment

How do you write a job post for LinkedIn or Facebook that stands out in a sea of endless possibilities? Use these examples and tips to get started.

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How A Fist-Sized Tumor Led to Speaking at Inbound 2019

How A Fist-Sized Tumor Led to Speaking at Inbound 2019

Culture | Inbound Marketing | In The News

Travis McGinnis is Leighton Interactive's Technical Marketing Lead. He's speaking at Inbound19 on What's in a CTA? And he's a brain cancer survivor.

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Marketing questions? Inbound is the answer.
What's A Good CTA Click-Through Rate? [New Research]

What's A Good CTA Click-Through Rate? [New Research]

Inbound Marketing | Strategy & Campaigns | Website

How do your call-to-actions stand up? Are they good? Bad? Here's the average CTA click-through rates, broken down by industry. Just for you. Enjoy.

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Marketing Like a Mother

Marketing Like a Mother

Culture | Inbound Marketing | Campaign Strategy

Mama said there'd be days like this. But what did Mom say about marketing? Read Leighton Interactive's ode to Mother's Day 2019 to see matriarch wisdom.

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Using Data to Improve the Effectiveness of B2B Content Marketing

Using Data to Improve the Effectiveness of B2B Content Marketing

Inbound Marketing | Data/Analysis | Campaign Strategy

The most common challenges B2B companies face are just that, common. From going in blind to not knowing who can do the work internally, there's consistency in what keeps B2B companies feeling pain.

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Make your brand better & more successful
LinkedIn Tools For Success

LinkedIn Tools For Success

Social Media | Inbound Marketing

Some of LinkedIn's free tools can be some of the best resources you can use when prospecting.

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3 HubSpot & Inbound Marketing Predictions for 2019

3 HubSpot & Inbound Marketing Predictions for 2019

Inbound Marketing | Marketing Automation

Predictions for HubSpot and Inbound Marketing in 2019.

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3 Steps to Starting a Successful Social Media Strategy in 2019

3 Steps to Starting a Successful Social Media Strategy in 2019

Social Media | Advertising & Marketing | Inbound Marketing

A successful social media strategy that can affect your business's bottom line can be created in three easy steps.

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