<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=771842102927617&amp;ev=PageView&amp;noscript=1">

Inbound Marketing

Untitled-8 Learn More
View Topics  
What is Sales Enablement?

What is Sales Enablement?

Business | Customer Satisfaction | Inbound Marketing | Brand | Sales Enablement

By applying inbound methodology to the sales process, our clients partner with us because they want our services to help the achieve their goals.

Read More

The Marketing ROI Benchmark Cheatsheet You Never Knew You Needed

The Marketing ROI Benchmark Cheatsheet You Never Knew You Needed

Inbound Marketing

We’ve created a book of benchmarks cheatsheet to help you understand key inbound marketing metrics your business should focus on.

Read More

Five Components of a Strong Brand: an Infographic

Five Components of a Strong Brand: an Infographic

Inbound Marketing | Strategy & Campaigns | Brand

Your brand is more than a logo - here's an infographic featuring the five components of a strong brand that includes strategy, passion and why, buyer personas, and a clear strategy.

Read More

Marketing questions? Inbound is the answer.
Everything is Inbound: Sales

Everything is Inbound: Sales

Inbound Marketing | Sales Enablement

Smarketing = sales + marketing. Smarketing brings together marketing and sales and aligns them around the same goals.

Read More

We're Hiring: A Guide to Writing a Job Post on Social Media

We're Hiring: A Guide to Writing a Job Post on Social Media

Social Media | Inbound Marketing | Strategy & Campaigns | Recruiting | Recruitment

How do you write a job post for LinkedIn or Facebook that stands out in a sea of endless possibilities? Use these examples and tips to get started.

Read More

How A Fist-Sized Tumor Led to Speaking at Inbound 2019

How A Fist-Sized Tumor Led to Speaking at Inbound 2019

Culture | Inbound Marketing | In The News

Travis McGinnis is Leighton Interactive's Technical Marketing Lead. He's speaking at Inbound19 on What's in a CTA? And he's a brain cancer survivor.

Read More

Make your brand better & more successful
What's A Good CTA Click-Through Rate? [New Research]

What's A Good CTA Click-Through Rate? [New Research]

Inbound Marketing | Strategy & Campaigns | Website

How do your call-to-actions stand up? Are they good? Bad? Here's the average CTA click-through rates, broken down by industry. Just for you. Enjoy.

Read More

Marketing Like a Mother

Marketing Like a Mother

Culture | Inbound Marketing | Campaign Strategy

Mama said there'd be days like this. But what did Mom say about marketing? Read Leighton Interactive's ode to Mother's Day 2019 to see matriarch wisdom.

Read More

Using Data to Improve the Effectiveness of B2B Content Marketing

Using Data to Improve the Effectiveness of B2B Content Marketing

Inbound Marketing | Data/Analysis | Campaign Strategy

The most common challenges B2B companies face are just that, common. From going in blind to not knowing who can do the work internally, there's consistency in what keeps B2B companies feeling pain.

Read More