Your logo should be more than just a standard font
Brand identity as a whole is a huge package. There are parts to it that form an identity such as colors, typeface, theme, etc. But a logo is the face of your creation, your brand, your company. Is your logo representing your brand like it should?
Leighton Interactive completes a thorough research process that factors in steps like market demand, persona highlights, competitor story, etc. These are paramount to forming your identity and casts you out into the marketplace as unique, different, and compelling.