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Their Challenge

The Greater Green Bay Chamber of Commerce recently went through several changes. They rebranded and changed their domain name. They needed a new website to keep up with their current needs. The old site was built on an outdated CMS. Plus, it was bloated with too many pages and a navigation that wasn’t fully intuitive for site visitors.

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Our Solution

We proposed a completely new website design that takes the user experience into account. The new site highlights the four pillars on which the Chamber focuses: Workforce Development, Economic Development, Government Affairs, and Our Members. Our team supplied the framework and added the content as well. The Chamber helped out by deleting around 100 pages that were not needed!

Stats Galore!

Since launching their new website on February 23rd, it has had over:

19,600
Users
31,100
Sessions
96,400
Page
Views
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“Working with Leighton Interactive on the redesign of our website was a great experience! The Leighton Interactive team was quick to respond to questions, hit all of our deadlines, and exceeded our expectations on the new design. We went from having a website that was not user friendly and very outdated, to a website that is now modern and easy to navigate. Its team immediately understood the message we wanted to convey and created a design that did that perfectly on the first try!”

Niina Baum | Marketing & Communication Manager, Greater Green Bay Chamber of Commerce

The Results

The Greater Green Bay Chamber of Commerce has received a lot of positive feedback about the new site - externally and from their staff! Users are saying that the new site is easier to navigate and gets them to their data destination faster.

Website


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