Clare Richards Promoted to Creative Services Manager
ST. CLOUD, MN (Feb. 19, 2018) – Today, Leighton Interactive announced Clare Richards's promotion from Art Director to Creative Services Manager. This is Richards's second promotion within the past three years at Leighton Interactive.
Richards began working part-time at the marketing agency in early 2014 as a Graphic Designer while completing her Bachelor of Fine Arts (BFA) degree in Graphic Design from St. Cloud State University. She was hired as a full-time Graphic Designer shortly after graduating college, became the Assistant Art Director in early 2015, and was quickly promoted to Art Director in November of 2015.
As Leighton Interactive's first Creative Services Manager, Richards will be involved in almost all creative and strategic aspects of internal and external output. Jennifer Keul, Vice President at Leighton Interactive stated the following regarding Richards's skills and promotion:
"Clare is a beautiful balance of data, insight, logic, strategy, and creative. She sees creative and creative concepts through the lens of just that, creative AND results/data. This promotion is a direct representation of what she does for Leighton Interactive and our clients on a daily basis."
Richards is excited to enter into her new role and continue to help lead Leighton Interactive's creative teams. When asked about her promotion, Richards stated:
"The thing I look forward to most about this role is having the opportunity to combine data and creative to craft strategies that help our clients accomplish their goals. The fours years I've been with Leighton Interactive have been filled with wonderful challenges and opportunities, and I look forward to continuing to grow with the company."
Update: Richards was recently awarded the 2018 American Advertising Central Minnesota Emerging Leader Award on February 17th, 2018. The award "recognizes young professional men and women who are making outstanding contributions to marketing, advertising, design, and/or communication" (American Advertising Federation, Central Minnesota).