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When Leads Don’t Convert, the Blame Game Begins

When Leads Don’t Convert, the Blame Game Begins

lead nurturing | Lead Generation | Lead Nurturing + Scoring

Sales blame marketing and marketing often point the finger back at sales when the leads you want don't come pouring in.

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Our Buyer Persona Creation Process in Action

Our Buyer Persona Creation Process in Action

Life Lessons | Inbound Marketing | Strategy & Campaigns | LIME | lead nurturing | Brand | Lead Generation | Lead Nurturing + Scoring | Brand Strategy | Campaign Strategy | Buyer Personas

Have you ever wondered what goes into making a buyer persona? This blog teaches you how to create a persona that will help you focus on your nurturing strategies and content creation.

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